Bridgestone
Challenge
The Bridgestone Arena Creative team was challenged with creating WWE Wrestling Champion Belts that would wrap a 100” in diameter columns. The belts need to represent the real belts as closely as possible while maintaining a pre-established budget.
Solution
The Bridgestone Creative team provided art that illustrated a fun combination of the WWE, the Nashville Predators and Bridgestone Arena. The Ingram Express team was able to provide solutions that added a realistic metallic look as well as adding dimension to the belts, all in a solution that could be attached to a round column.
Result
The result was a great fan experience in Bridgestone Arena. The belts made for a great selfie prop that spread awareness of the event through social engagement. It also made for a fun experience with the team at Ingram Express.
For more information on events at Bridgestone Arena, click here.
Project Highlights
- Large-format wrap for columns
- Develop creative to add local flavor to event